A case in point is New York's Mint Theatre Company, a small but distinguished troupe that performs in an 88-seat off-Broadway house. During the past year, the Mint has webcast free broadcast-quality archival videos of six of its productions. As of last week, those videos had been viewed 15,598 times by 8,932 households (many of which watched more than one show) in 48 different states and the District of Columbia, plu…
